Partner Spotlight: Craft Roots
One of the biggest joys of farming is getting to see your hard work served up to customers colorfully and creatively on a local restaurant’s plate. It’s one of the main reasons that we got into this whole business to begin with. Talking with different vendors, hearing what’s trending in the specialty produce world, and feeling proud as you see how talented chefs choose to display and prepare your prized winter radicchio- that’s what it’s all about! And not just the radicchio!
Who?
S&P order for Craft Roots-ready for market pick up!
Craft Roots restaurant of Morgan Hill is a long-standing customers who always seems to add the perfect amount of pizazz to make our veggies shine. They’ve been awarded best family restaurant, most pet-friendly restaurant (pets are family too!), best cocktails, and best server in the Morgan Hill Times year after year. Craft Roots provides an ever-changing, seasonally delicious, and 100% plant based menu. You’ll never get bored!
Either the head chef, Tyler, or one of his CR teammates visits us often at the local farmers market. While we look forward to catching up with vendors amidst the hustle of market lines and bartering, we especially love to hear about the exciting new ways they're using our veggies. “Cooking is like my superpower,” Tyler tells us, “It’s like second nature for me. So it’s never hard to make good meals without meat. The possibilities are far more endless when cooking in the plant kingdom.”
Can you spot any S&P produce on these delicious craft roots dishes?
Why?
The farm-to-table movement is definitely not the easiest route for restaurants. It requires constantly-changing menus based on what’s in season (bummer, no winter tomatoes), working with multiple local farms instead of one main food supplier, and staying in tune with the community through farmers markets and events. But not doing it this way was never an option for Craft Roots co-owners J and Nyssa. They, along with head chef Tyler, have always been committed to going the extra mile to make sure their Mo-Hill customers are getting the best combo of local, organic, creative, and whole-food meals.
”Week over week, you write the menu, and get in the flow of going to farmers markets, getting business cards and reading through the email of what they’re selling this week. At first, it seems like a lot of work, then you realize it's the only way.”
Where?
CR team delivering meals to essential hospital workers during COVID.
CR’s impact goes far beyond their support for local farms. The owners are present in their community, members of both the city council and many city boards. It’s no surprise that their holistic approach to community presence has won them countless awards and kept the team craft-ROOTED in their mission. Lucky for us, they’re right around the corner and an easy drive for an after-work Friday meal. There’s nothing quite like eating a perfectly prepared salad after harvesting and prepping baby greens all day!